I’ve always dreamed about supermodels’s return, now my wish is fullfilled.
Joining the so called, #BalmainArmy, the supers are back.
All of the shoot in total black and white photos, has to evoke the 90’s and that particular era when these three women were so famous.
Shot by none others than, Steven Klein, who knows these women so well, cause they really know how to work the camera, the campaign is like a blast from the past.
From Paris, Rousteing spoke his mind : “If you love Balmain, you love Naomi, Cindy and Claudia, these women are fashion icons, they have made fashion, they are history. My intempt in this campaign is to return to the roots of my passion, Balmain has a deep soul, it’s not only about Instagram and followers, Balmain it’s about dreams and love.”